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The latest information about advertising and marketing movements in Thailand. Wednesday, November 19, 2008. Media expenditure from 2002 to 2008 Q1. In term of spending by medium from 2002 t0 2008 Q1, TV is always the most popular medium followed by Magazines and Radio. In 2007 TV spending was 2,151 million baht, Magazines spending was 142. 4 million baht and Radio spending was 45 million baht. And when compare 2007 Q1 to 2008 Q1; O.